Privacy notice

BeFF beta · Last updated 9 October 2026

BeFF is in beta. You can now create a BeFF account, and parents can create accounts for their children. We use one sign-in cookie and nothing else: no analytics, ads or tracking. This notice describes exactly what BeFF stores, where, and for how long.

What we collect today

When you visit beffai.com, our web server automatically records basic technical information about each request, as almost every website does:

We use these records only to keep the site secure and working, for example to spot abuse or fix errors. We don't use them to identify you, build profiles, or advertise to you.

If you create an account, we keep what's listed under "Accounts" below. We never ask for your name. When you sign up we ask for your date of birth only to work out your age group; we keep the age group and throw the date away. The site can also send us your voice, only after you tap the mic, until you stop or the conversation ends (see below).

Accounts

For an account of your own (13 or older), BeFF keeps:

We use your email only for your account: to confirm it, to let you reset your password, and, for parents, the consent emails described below. Emails come from do-not-reply; if you reply, your message goes to customer service. To delete your account, write to privacy_policy@beffai.com and we delete it. Sign-ups that are never confirmed are deleted after 48 hours.

Children's accounts and parents

Children under 13 can't sign up themselves. A parent or guardian (18 or older, with a confirmed email) reads our notice and creates the child's account in the Parent avatar or on the parent page. Creating it is the parent's consent, and we keep a record of when it was given. We email the parent a confirmation the next day, with a way to withdraw.

The waitlist

If you join the waitlist, we keep only your email address, to tell you when BeFF opens. It's for parents and guardians, and for students who are 13 or older: you tick a box to say so. Please don't join if you're under 13; a parent can join instead.

Microphone and voice

The mic is only on when you tap it. Your voice is sent to BeFF's own server to be turned into text and is not kept there. Your recordings stay on this device, and you can delete them at any time.

Public pictures

You can choose a picture for an avatar's public page. Only if you choose one, it is kept on BeFF's server, because other people need to see it.

What we don't do

How long we keep it

InformationKept for
Web server records (including IP address)14 days, then deleted automatically
Your voice, when you tap the micNot kept: turned into text on the server, then discarded
Your recordingsOn your device only, until you delete them (newest 50)
What BeFF learned, if you turn on 'Learn how I speak'On your device only, until you delete it
Your email, if you join the waitlistUntil BeFF opens or you remove it; deleted after 30 days if you don't confirm
Your account (email, password hash, age group)Until you ask us to delete it; unconfirmed sign-ups 48 hours
Sign-in sessions24 hours without use, 14 days at most
A child's account, the parent's settings, and minutes per dayUntil the parent withdraws consent; minutes per day 60 days
The record of a parent's consentKept, with the date it was withdrawn if it was
Your layouts and screen-time countOn your device only
A public picture you choose for an avatarUntil you remove it (or the account is deleted); a picture BeFF doesn't approve is deleted
Server backups14 days, then deleted automatically

Where it's stored

Our server and backups run on Google Cloud in the United States. Google acts as our service provider and may use this information only to provide hosting to us. If you visit from outside the US, including from the EU, the UK or China, your request is handled on servers in the US.

Children

BeFF is built for students, including children under 13. A child's account needs a parent's or guardian's consent first, as the US Children's Online Privacy Protection Act (COPPA) and similar laws in other countries require (see "Children's accounts and parents" above). The waitlist is only for parents, guardians and students 13 or older.

Your rights

Depending on where you live, you may have the right to ask what information we hold about you, to have it corrected or deleted, or to object to how we use it. These rights come from US state privacy laws, the EU and UK GDPR, and China's Personal Information Protection Law. Because we keep only short-lived server records that aren't linked to a name or account, there is usually nothing we can connect to you. Ask us anyway and we will check.

Contact

Privacy questions, requests to see or delete information, and parents' requests about a child's information: privacy_policy@beffai.com. For anything else, see all our email addresses.